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EmbedSocial

Collect social content and reviews, publish posts, and build website widgets

3.5 Editor rating
#60 in Social Media Rank
35
AppsInsight Score Needs Improvement
Free plan Paid from €29 Social Media
Also listed in Content Marketing
  • Trusted by 10,000+ buyers worldwide
  • 500+ verified reviews from real users
  • Updated weekly fresh & accurate data
  • Independent editorial research 100% unbiased

What is EmbedSocial?

Collect social content and reviews, publish posts, and build website widgets EmbedSocial connects social feeds, customer reviews, and user-generated content to embeddable website widgets.

EmbedSocial screenshot

Our verdict

EmbedSocial makes sense when a brand wants social posts and customer reviews to do work on its own site, not just disappear down a feed. Its widget editor brings connected sources into customizable layouts, with filters for keywords, AI tags and rights-approved posts. That combination is useful for ecommerce teams curating UGC, but it needs active moderation: auto-approving a public hashtag feed could put an unvetted post on your site. The pricing ladder is another practical constraint. Free allows one source and 500 widget views a month; Pro is €29 monthly for three sources and 5,000 views, while listening starts higher up. Social scheduling is included on Pro, but I would pick a dedicated planner if publishing and inbox work, rather than website social proof, is the main job. This is a desk review of official product documentation and pricing, not a hands-on test.

Reviewed by Ashley Richmond Chief Marketing Officer at AppsInsight Last updated September 29, 2026

Full review

EmbedSocial connects social feeds, customer reviews, and user-generated content to embeddable website widgets. Teams can bring in Instagram, TikTok, Google, and other supported sources, use AI prompts to customize widget layouts, and add shoppable tags. The current site also describes social listening, social publishing, and a shared inbox, though its main focus is collecting and displaying social proof on websites. The official pricing page shows a permanent Free tier with one source, 500 monthly widget views, and 24-hour sync. Pro is €29/month billed monthly and adds three sources, 5,000 monthly views, faster sync, social scheduling/listening, and advanced analytics. Higher plans raise source and usage limits, with a seven-day trial advertised for paid features. Check the needed source and view limits before choosing a plan.

Who it's for

Best for

  • Ecommerce teams
  • agencies
  • brands showcasing social proof

Not ideal for

  • Teams seeking only a low-cost post scheduler with no website widgets

How we tested

Editorial review of the official product, pricing, company and help pages; no hands-on account test.

At a glance

PricingFree+Paid
Starting price€29
Free planYes
Free trialNo
Pricing pageView pricing
PlatformsWeb app
APINo
Apps Insight Score35/100

Why this app scored 35/100

Editorial Review 21/30
  • Product quality 7/10 7/10
  • Ease of use 4/5 4/5
  • Feature depth 4/5 4/5
  • Innovation 3/5 3/5
  • Value for money 2/3 2/3
  • Recommendation confidence 1/2 1/2
Trust & Verification 5/25
  • AppsInsight badge installed Badge not installed 0/15
  • HTTPS website HTTPS 1/1
  • Business support email Missing 0/1
  • Privacy policy published Provided 2/2
  • Terms of service published Provided 1/1
  • Security certifications None listed 0/2
  • Knowledge base / help center Missing 0/2
  • Social profiles linked 4 profiles linked 1/1
Community 0/20
  • Verified reviews & rating 0 reviews (5 needed) 0/15
  • Recent reviews No reviews yet 0/5
Product Profile 6/20
  • Detailed description 123 words 1/3
  • Screenshots 1 screenshot 1/3
  • Demo video No demo video 0/2
  • FAQ 2 items 0/2
  • Feature list 3 items 0/2
  • Pricing published Plan tiers published 3/3
  • Pros & cons Pros & cons listed 1/1
  • Integrations 0 integrations 0/2
  • API available No 0/1
  • Company details 0 of 3 details filled 0/1
Freshness 3/5
  • Listing recently updated Updated 3 days ago 3/3
  • Recent changelog entry No changelog entries 0/2

Editorial points are assigned by AppsInsight editors and cannot be purchased or influenced.

Built for

How EmbedSocial compares

FeatureEmbedSocialSprout SocialContentStudioMetricool
Rating3.5 / 55.0 / 55.0 / 55.0 / 5
PricingFree+PaidPaid SubscriptionPaid SubscriptionFree plan
Starting price€29$199$ 19Free
Free planIncludedIncludedIncludedIncluded
Free trialNoYes (30 days)NoNo
PlatformsWeb appWeb app, iOS (iPhone & iPad), Android, macOS, WindowsWeb app, iOS (iPhone & iPad), AndroidWeb app, iOS (iPhone & iPad), Android
Best forEcommerce teams, agencies, brands showcasing social proofSocial media teams, marketing teams, SaaS and tech companies, enterprise social media managers, influencer marketing teams, customer care teamsAgencies, marketing teams, solo creators, multi-brand social media managers, teams that need client approvals, businesses automating content workflowsMarketing agencies, social media managers, SMB marketing teams, solo creators, multi-brand operators

EmbedSocial vs Sprout Social EmbedSocial vs ContentStudio EmbedSocial vs Metricool

Key features

Social feed and review widgets
Connect social and review sources, then create embeddable website sections with customizable layouts.
Widget content filters
Filter connected posts by keyword, tags, AI relevance, post type and approved rights before they appear in a site widget.
Social publishing and listening
Pro includes social scheduling; Pro Plus adds social listening and more mention and hashtag sources.

Key benefits

  • Show fresh social proof on a website without manually rebuilding review or feed sections.
  • Curate incoming posts with rights and keyword controls, so the website widget does not have to mirror every social mention.

Pricing

Free planPaid from €29

Free

0 /mo

  • Publish with limits on sources and views.

Pro

29 /mo

  • For small businesses that need website widgets: 5
  • 000 views/mo
  • unlimited widgets. Billed monthly in EUR.

Pro Plus

49 /mo

  • Everything in Pro
  • plus social listening; 20
  • 000 views/mo. Billed monthly in EUR.

Premium

99 /mo

  • Everything in Pro Plus: 15 sources
  • 100
  • 000 views/mo
  • 30
  • 000 media/source
  • 100 AI credits
  • unlimited widgets. Billed monthly in EUR.

Enterprise

  • Custom views per month
  • custom security protocols; wire transfers and purchase orders supported.

View official pricing

Pros & Cons

Pros

  • A permanent free widget tier and paid social scheduling/listening in the same platform.

Cons

  • Free tier is limited to one source and 500 widget views monthly.
  • Listening and mention sources require Pro Plus or higher, and auto-approved public posts can surface without manual review.

EmbedSocial alternatives

View all alternatives
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Sprout Social

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Paid Subscription$19930-day trial
  • Web app
  • iOS (iPhone & iPad)
  • Android
  • macOS
Best Social Media Publishing API

Blotato

Unified API + MCP to post, schedule, reply, and track analytics across 9+ social platforms.

Paid Subscription$29Free trial
  • Web app

Brand24

AI social listening that tracks mentions across social media, news, blogs, videos, forums, podcasts and reviews…

Paid Subscription$249/moFree trial
  • Web app
  • iOS (iPhone & iPad)
  • Android

Later

Social media scheduling, analytics and influencer marketing - plan and auto-publish across 8 networks with AI…

Paid Subscription$25/moFree trial
  • Web app
  • iOS (iPhone & iPad)
  • Android

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Frequently asked questions

Does EmbedSocial include social media scheduling?
Yes, the official pricing page lists social media scheduling on Pro and higher plans. Pro starts at €29 per month billed monthly; the permanent Free tier is for limited website widgets.
Which social networks can EmbedSocial pull content from?
EmbedSocial has approved API integrations with Facebook, YouTube, TikTok, X and Instagram, enabling the system to collect and update content automatically.