Publer
Social media scheduling and management across 12+ networks, from a generous free plan
Free planPaid from $4
- Web app
- Browser extension
- iOS (iPhone & iPad)
- Android
Publer vs UTM.io
A side-by-side comparison to help you choose.
Publer
Publer edges ahead on overall rating and fit.
Try Publer
UTM.io
UTM link builder and governance platform that keeps campaign tracking consistent across the whole team
Free planPaid from $16/mo
- Web app
- Browser extension
Feature comparison
| Publer | UTM.io | |
|---|---|---|
| Rating | 4.0 / 5 | 3.5 / 5 |
| Pricing | Free+Paid | Free+Paid |
| Starting price | $4 | From $16/mo |
| Free plan | Included | Included |
| Offers free trial | No | No |
| Platforms | Web app, Browser extension, iOS (iPhone & iPad), Android | Web app, Browser extension |
| Integrations | — | Zapier |
| Best for | Creators, small businesses, and agencies managing several social networks who want low per-account pricing, bulk scheduling, and collaboration or approval workflows. | Marketing teams and agencies whose analytics keep breaking on inconsistent UTM tagging, and marketing-ops leads who want conventions enforced by the tool instead of by documentation. |
| Founded | — | — |
| Company | Kalemi Code | UTM.io |