Easitag Pty Ltd is an Australian Electronic Article Surveillance (EAS) company that supplies, installs, and services radio frequency security solutions for retailers. Founded in 2001 and headquartered in Brisbane, Easitag focuses on helping stores cut theft and protect products with EAS labels, tags, and security gates.
The company offers disposable RF labels, hard tags, source tagging services, and related security products that work with 8.2 MHz RF EAS systems. By partnering with major retail chains and smaller outlets, Easitag aims to deliver cost‑effective loss‑prevention systems that are easy to use, reliable, and matched to each store’s layout and risk level.
Key Services Offered by Easitag
- Radio Frequency EAS labels: Easitag supplies thin, disposable RF adhesive labels that are compatible with standard 8.2 MHz EAS systems, helping retailers protect a wide range of products at low cost.
- Hard security tags: The company provides reusable hard tags for higher‑value or high‑risk items, offering stronger protection and long‑term savings for stores.
- EAS gates and antennas: Easitag delivers and supports RF security gates for store entrances and exits, creating an invisible barrier that triggers alarms when unpaid tagged items pass through.
- Source tagging solutions: Easitag supports source tagging, where labels or tags are applied at the manufacturer or distribution level, so goods arrive in‑store already protected and ready for sale.
- Installation, service, and support: The company offers system installation, maintenance, and technical support to keep EAS hardware and labels working well over time.
FAQs
What does Easitag Pty Ltd do?
Easitag provides RF‑based Electronic Article Surveillance products and services, including labels, tags, and gates, to help retailers prevent theft and protect merchandise.
When was Easitag founded?
Easitag Pty Ltd was founded in 2001 as a specialist in RF EAS labels, tags, and related retail security products.
Where is Easitag based?
The company is headquartered in the Brisbane area of Queensland, Australia, and serves major retailers and other businesses.
What types of products does Easitag offer?
Easitag offers RF adhesive labels, reusable hard tags, EAS security gates, and source tagging services for a wide range of retail environments.
How do Easitag solutions benefit retailers?
Easitag’s EAS systems help reduce shoplifting, protect both low‑ and high‑value items, and provide a simple, affordable way to improve in‑store security without harming the shopping experience.
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Ashley earned her M.B.A. from The University of Texas at Dallas, where she gained a solid foundation in business strategy and management, further enhancing her ability to bridge the gap between technology and business needs.
Ashley has spent the past several years working in the IT industry, with a focus on AI innovations, AR, VR, Blockchain, and GPT technologies. She has held various positions in IT management, software development, and AI research, consistently delivering exceptional results and driving technological advancements.
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